Email Marketing 101
Email Marketing 101
You’ll learn how to create emails people want to open, how to structure campaigns and automations, and how to turn subscribers into engaged customers without sounding salesy or spammy.
You’ll learn how to create emails people want to open, how to structure campaigns and automations, and how to turn subscribers into engaged customers without sounding salesy or spammy.
Got a question?
See our FAQs or email us at hello@launchstudio.com
Got a question?
See our FAQs or email us at hello@launchstudio.com
Audience Ownership
Build a direct relationship with your audience that isn’t dependent on social algorithms.
Audience Ownership
Build a direct relationship with your audience that isn’t dependent on social algorithms.
Intentional Campaigns
Learn how to plan and write emails that align with your goals and feel on-brand.
Intentional Campaigns
Learn how to plan and write emails that align with your goals and feel on-brand.
Sustainable Conversions
Understand how email supports consistent engagement, launches, and revenue over time.
Sustainable Conversions
Understand how email supports consistent engagement, launches, and revenue over time.
Who is this for
Who is this for
I’m a small business owner
You have an email list but don’t know what to send or when.
I’m a creator
You rely heavily on social media and want a more stable channel.
I’m a coach or consultant
You want to nurture relationships and build trust over time.
I’m starting from zero
You want to build an email list the right way from the beginning.
I’m a small business owner
You have an email list but don’t know what to send or when.
I’m a coach or consultant
You want to nurture relationships and build trust over time.
I’m a creator
You rely heavily on social media and want a more stable channel.
I’m starting from zero
You want to build an email list the right way from the beginning.
Course Overview
This course breaks email marketing down into approachable, practical steps. You’ll learn how to grow your list, write effective emails, and set up simple systems that work in the background. By the end, email will feel like a supportive business tool — not an obligation.
01
Email Marketing Foundations
02
List Building Basics
03
Writing Effective Emails
04
Simple Automations
05
Campaigns & Launches
Course Overview
This course breaks email marketing down into approachable, practical steps. You’ll learn how to grow your list, write effective emails, and set up simple systems that work in the background. By the end, email will feel like a supportive business tool — not an obligation.
01
Email Marketing Foundations
02
List Building Basics
03
Writing Effective Emails
04
Simple Automations
05
Campaigns & Launches
Course Overview
This course breaks email marketing down into approachable, practical steps. You’ll learn how to grow your list, write effective emails, and set up simple systems that work in the background. By the end, email will feel like a supportive business tool — not an obligation.
01
Email Marketing Foundations
02
List Building Basics
03
Writing Effective Emails
04
Simple Automations
05
Campaigns & Launches
Tools
Tools
List Growth Tools
Opt-in templates, lead magnet ideas, and signup form frameworks.
List Growth Tools
Opt-in templates, lead magnet ideas, and signup form frameworks.
Email Writing Tools
Welcome sequence outlines and simple automation maps.
Email Writing Tools
Welcome sequence outlines and simple automation maps.
Email Writing Tools
Email Writing Tools
Email Writing Tools
Email Writing Tools
Morgan Lee
Email Marketing Strategist
Morgan Lee
Email Marketing Strategist
years
9+ years
expertise
Email strategy, automations, copywriting
Industry
Marketing & Online Business
years
9+ years
expertise
Email strategy, automations, copywriting
Industry
Marketing & Online Business
Morgan specializes in building email systems that feel personal while still being scalable. Their work focuses on clarity, consistency, and long-term relationship building. With experience across agencies and digital-first businesses, Morgan teaches email marketing in a way that feels approachable and effective — even for beginners.
Morgan specializes in building email systems that feel personal while still being scalable. Their work focuses on clarity, consistency, and long-term relationship building. With experience across agencies and digital-first businesses, Morgan teaches email marketing in a way that feels approachable and effective — even for beginners.
